SIWA Arts & Culture: Tour at The Heritage of Shinsegae Department Store

On April 9th, The Heritage opened at the main branch of Shinsegae Department Store, in the historic 1935 building of the former Joseon Savings Bank—now Seoul’s Tangible Cultural Property No. 71. Embracing Korean aesthetics and tradition, The Heritage introduces the House of Shinsegae Heritage, a brand dedicated to celebrating Korean craftsmanship and daily life through exhibitions, workshops, and a curated gift shop.

The fifth floor immerses visitors in Korea’s cultural and culinary legacy, blending tradition with modernity. The debut exhibition, “Embracing and Delivering,” showcases the artistry of bojagi, traditional wrapping cloths, reimagined by eight textile artist teams, including Kim Soo-yeon and Onnubi.

The Dessert Salon complements the experience with elegant Korean confections and teas, offering a refined taste rooted in ancestral wisdom and aesthetics.

We will start with a tour of the House of Shinsegae Heritage, and then go to the Dessert Salon where guests can enjoy tea.

Event date & time: 2025.6.4 / 10:45 am – 12:30 pm (you are welcome to stay longer if you wish)

Event host: Sejung Jang (sejung@siwakorea.com)

Address: 42 Namdaemun-ro, Jung District, Seoul / 신세계백화점 본점 더 헤리티지, 서울 중구 남대문로 42 (2-minute walk from Hoehyeon Stn, exit 7)

Meeting spot: By the entrance on the ground floor (in front of Chanel)

Naver map: naver.me/xCBny5lM

Nr. of participants: 15.  The event is only open to SIWA members and their guests.

Ticket price: Free for SIWA members. Non-member guests/family members pay a fee of 20,000 won, with all proceeds directed to SIWA’s charitable work. 

Bank details for non-members: 20,000 KRW per guest payable to KEB Hana Bank / 359-910024-03504. In the message field, please write the first name of the person who made the registration so we can match the payment.

By attending this event, you consent to use of photography from the event in marketing and promotional materials.